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Welcome to the Institutional Repository of American International University-Bangladesh. We preserve and enable easy and open access to all types of digital content including text, images, moving images, mpegs and data sets.
American International University-Bangladesh
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Issue Date
Title
Author(s)
2026-02
The influences of country brand authenticity in transnational higher education: student satisfaction at country-branded universities
Islam Khan, M.Z.
;
Wilkins, Stephen
;
Hazzam, Joe
;
Elsayed, Mayar F
;
Elmoshnib, M.
2025-02-18
Measuring institutions’ country brand authenticity in transnational higher education
Wilkins, Stephen
;
Huisman, Joe.
;
Islam Khan, M. Z.
;
Elmoshnib, M
Discover
Author
2
Wilkins, Stephen
1
Elmoshnib, M
1
Elmoshnib, M.
1
Elsayed, Mayar F
1
Hazzam, Joe
1
Huisman, Joe.
1
Islam Khan, M. Z.
1
Islam Khan, M.Z.
Subject
1
brand authenticity
1
brand authenticity;
1
brand credibility
1
brand image;
1
scaledevelopmen
1
service quality;
1
student satisfaction
1
Transnational education
1
Transnational education;
Date issued
1
2025
1
2026
Has File(s)
2
true