1. American International University-Bangladesh

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Issue DateTitleAuthor(s)
2021-01Employees’ Perception on Involvement in Social Media and Performance in Workplace: A Study on Banking Professionals in Dhaka CityKhan, Tahsina; Nahar, Rezbin; Hassan, Farheen; Halder, Susmita; H. Khan, Ziarat
2022-07Consumers' Awareness and Acceptance of Grocery Shopping from the Online PlatformsIslam, Hamidul; Sumon Rodrick, Stanley; H. Khan, Ziarat
2022-07Comparative Advantage, Export Diversification, Intra- Industry Trade, and Economic Growth Nexus: Evidence from Bangladesh's Textile and Clothing IndustryAli, Mohammad; H. Khan, Ziarat; Hossain, Md. Ekram
2021-04Consumers Attitude Towards Celebrity Endorsement on AdvertisementH. Khan, Ziarat; Istihad, Shams; Ali, Mohammad
2023-06-09A STUDY ON THE IMPACT OF E-COMMERCE ADOPTION FOR ENHANCING SUPPLY CHAIN EFFICIENCY IN BANGLADESHAbtahi, Ahanaf Tahmid; Farhana, Nazia; Hasan, Md Mehedi
2023-06Consumer Learning and Split-Brain Theory: Potential Usage in an AdvertisementHassan Khan, Ziarat
2021-08The power of demand chain management in supply: A focus on perishable items in Bangladesh during COVID-19Ali, Mohammad; Haque, AKM Kamrul; Bumblauskas, Daniel
2023-07Effect of Business Ethics and Product Offering on Customer Loyalty in The Disruption Age: An Analysis of The Banking Sector in BangladeshHossain, B M Sajjad; Haque, AKM Kamrul; Islam, MM Obaidul
2021-12Current Status of E-Commerce Adoption by SMEs in Bangladesh: An Empirical StudyIslam, MM Obaidul; Haque, AKM Kamrul; Barua, Bikash
2022-01Effect of the Covid-19 Pandemic on the Purchasing Behavior of ConsumersZaman, Sayaka; Barua, Bikash; Islam, MM Obaidul; Haque, AKM Kamrul

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